PB Sunglasses — Shopify Redesign
95 PageSpeed Score with Traffic Roughly Doubled
The Results
Measurable outcomes that made a real impact
Lighthouse performance score on the rebuilt storefront
Site traffic roughly doubled in the first month after relaunch
Conversion rate improvement following relaunch
SEO Focus Keywords
The Challenge
PB Sunglasses needed a Shopify storefront built for both speed and product discovery — an eyewear catalog with smart product recommendations, plus live chat support to handle pre-purchase questions that were previously going unanswered.
Our Solution
We rebuilt the store on Shopify with a performance-first template, added a smart product-recommendation engine to surface relevant frames based on browsing behavior, and integrated live chatbot support to capture and answer buyer questions in real time.
Our Process
How we achieved these results step by step
Shopify Storefront Build
Custom Shopify theme built around a performance budget from day one, rather than optimizing a bloated template after the fact.
Smart Product Recommendations
Implemented a recommendation engine surfacing relevant frames based on browsing and purchase behavior to increase product discovery.
Live Chatbot Integration
Added live chat support to answer pre-purchase questions in real time, reducing drop-off during consideration.
Ready for Breakthrough Results?
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