Web Design & Development

Messe Exhibits — Web Design

96 PageSpeed Score with Qualified Leads Roughly Doubled

Client: Messe Exhibits
|
Industry: Exhibition & Trade Show Design
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Duration: 1 month
Messe Exhibits — Web Design — Web Design & Development case study: 96 PageSpeed Score with Qualified Leads Roughly Doubled

The Results

Measurable outcomes that made a real impact

96
PageSpeed Score

Lighthouse performance score on the rebuilt site

+100%
Qualified Leads

Qualified inbound inquiries roughly doubled in the first month after relaunch

+40%
Conversion Rate

Conversion rate improvement following relaunch

56
Before
96
After

SEO Focus Keywords

exhibition stand designtrade show booth designcustom exhibition displays

The Challenge

Messe Exhibits needed a website that could showcase a large, varied portfolio of exhibition work in a way visitors could actually browse and filter, plus a way to handle pre-sales questions without manual back-and-forth.

Our Solution

We built an intelligent portfolio categorization system so visitors can filter exhibition work by type and industry, and added chatbot assistance to handle common pre-sales questions and route qualified inquiries to the sales team.

Our Process

How we achieved these results step by step

1

Portfolio Categorization System

Built an intelligent filtering system so visitors can browse exhibition work by type and industry rather than a single long list.

2

Chatbot-Assisted Lead Qualification

Added chatbot assistance to answer common pre-sales questions and route qualified inquiries directly to the sales team.

3

Performance Optimization

Optimized image-heavy portfolio pages to maintain fast load times despite the large volume of visual content.

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