SEO

Local SEO — Multi-Location Business

Top 3 Local Rankings Across 12 Locations

Client: Wellness Centers Network
|
Industry: Healthcare / Wellness
|
Duration: 8 Months
Local SEO — Multi-Location Business — SEO case study: Top 3 Local Rankings Across 12 Locations

The Results

Measurable outcomes that made a real impact

Top 3
Local Rankings

All 12 locations ranking in top 3 for primary services

+385%
Organic Traffic

Combined organic traffic across all locations increased 385%

+580%
GMB Engagement

Google My Business calls and direction requests up 580%

+128%
Online Bookings

Online appointment bookings increased by 128%

The Challenge

A wellness center chain with 12 locations struggled with inconsistent local visibility. Some locations ranked well while others were invisible. NAP citations were inconsistent and Google My Business profiles were poorly optimized.

Our Solution

Standardized NAP citations across all directories, optimized individual GMB profiles for each location, created unique location-specific landing pages, implemented local schema markup, and built targeted local citations for each area.

Our Process

How we achieved these results step by step

1

NAP Citation Audit

Identified and corrected 200+ inconsistent NAP citations across directories.

2

GMB Optimization

Optimized all 12 GMB profiles with photos, posts, Q&A, and service categories.

3

Location Pages

Created unique, locally-optimized landing pages for each location with relevant content.

4

Local Link Building

Built local citations and partnerships with community organizations in each area.

"

Finally, all our locations are showing up when people search for wellness services nearby. The increase in phone calls and bookings has been remarkable!

D
Dr. Jennifer Martinez
CEO, Wellness Centers Network
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